H&M reveals subdued winter sales after annual profit hike

NAMPA / DPA

2026-01-29

London (PA Media/dpa) - Fast fashion retail giant H&M has brushed off a "challenging environment" to deliver a jump in annual earnings, but revealed a recent sales slowdown amid subdued shopper demand over Christmas. The Swedish group reported a 6% rise in operating profits of 18.4 billion Swedish krona ($2 billion) for the year to November 30, thanks to a 38% surge in its final quarter as it benefited from strong Black Friday trading. Sales in l......

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