PR practitioners urged to take strategic leadership role

NAMPA

2026-07-15

SWAKOPMUND, 15 July 2026 - Communications professional and author Dr Omoniyi Ibietan moderating a special APRA Panel Discussion, an opening event for the Effective Communicators Conference taking place in Swakopmund. (Photo by: Isabel Bento) NAMPA

SWAKOPMUND, 15 JUL (NAMPA) – Public relations practitioners across Africa have been urged to position themselves as strategic leaders and decision-makers rather than remaining confined to traditional communication support roles.
The call was made during a panel discussion on Wednesday ahead of preparations for the 2026 World Public Relations Forum (WPRF) and African Public Relations Association (APRA) conference in Nigeria.
The discussion, themed...

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SWAKOPMUND, 15 July 2026 - A special APRA Panel Discussion including Director of Commercial for Zambia’s Zaffico Pic Irene Lungu, Vice President of the Nigerian Institute of Public Relations Professor Emmanuel Dandaura and PetroFund Head of Communications and Stakeholder Engagement Shoki Kandjimi, with moderator Communications professional and author Dr Omoniyi Ibietan. The discussion was an opening event for the Effective Communicators Conference taking place in Swakopmund. (Photo by: Isabel Bento) NAMPA

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