Sri Lanka launches targeted tourism drive to meet 2026 arrival goals

NAMPA / Xinhua
2026-01-16
COLOMBO, Jan. 16 (Xinhua) -- Sri Lanka Tourism Development Authority (SLTDA) has rolled out a special program to help the country meet its national tourism targets for 2026, a senior official said on Friday. SLTDA Chairman Buddhika Hewawasam said they will launch focused promotional campaigns in key European markets to attract visitors during what are traditionally considered off-peak months. As part of the broader strategy, Sri Lanka recen......
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