China Focus: Ride with films: Year of the Horse sees movie-inspired tourism surge in China

NAMPA / Xinhua
2026-02-22
BEIJING/SHANGHAI, Feb. 22 (Xinhua) -- Blockbusters are doing more than leading the holiday box office at the beginning of the Year of the Horse in China -- they are reshaping holiday travel patterns, fueling a nationwide boom in movie-inspired tourism. According to online ticketing platforms, the total Spring Festival box office revenue (including pre-sales) has surpassed 4 billion yuan (about 576 million U.S. dollars) by Saturday, with the ra......
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